Need help with your marketing strategy?
Do you need a part time or temporary B2B Chief Marketing Officer (CMO) to enhance your marketing strategy? Or perhaps you need help with specific marketing projects; for example to improve brand awareness or implement marketing initiatives to increase sales leads?
Working with you and your team as a B2B marketing consultant, Aisling creates and implements your B2B marketing strategy.
B2B marketing planning
I will work with you to create and implement a B2B marketing strategy that maximises your brand's exposure and engagement
B2B marketing projects
I become your marketing team – leaving you free to concentrate on running your business
The services are flexible, cost-effective and available on a one-off or ongoing basis.
Need a quick boost to get your marketing on track? Book a 90 minute marketing clinic.
A helping hand for your business
Strategy
Aisling is experienced in creating B2B marketing strategies and plans and helping you implement core strategic marketing and sales characteristics.
Copywriting
Aisling has been writing brochures, web content, newsletters, emailshots, case studies and press releases for B2B tech companies for 25+ years and can help with all your copywriting requirements.
Newsletter
Customer e-newsletters are the most read supplier communication making them absolutely critical to your B2B digital marketing strategy.
Digital
Digital marketing is the marketing of products or services using digital technologies. It includes online advertising, PR, email and websites.
PR and Analysts
Press and analyst relations is a key part of any B2B technology company’s marketing activities. It creates brand awareness and strongly supports the sales process.
Social media
B2B tech companies are successfully using X (Twitter) and LinkedIn to create brand awareness, connect with prospects and customers to create and nurture leads.
The latest from the Tech Marketing blog

How to customise your LinkedIn profile URL
Updated 21 March 25 (First published October 2013). Are you one of those who still hasn’t customised your LinkedIn profile URL? It’s so easy and

What should B2B companies post on social media?
Social media can often be a big pain for B2B companies, especially in the software and technology sectors. Many software companies struggle to see its
You're in good company








Aisling is the only B2B marketing consultant in Ireland specialising in software who has lived, worked and marketed to Ireland, UK, USA and EMEA.