Press and analyst relations is a key part of any technology company's marketing activities. It creates brand awareness and strongly supports the sales process.
I can create and implement a press and analyst relations plan to keep your brand at the front of your prospects' minds.
Ensure your brand is seen
As part of the PR plan, I will write and circulate regular press releases that will be featured in key Irish and international tech and sector publications.
For the analyst campaign, I will determine who your key analysts are and organise face to face briefings and continue to interact on a regular basis. This will ensure that your company is featured in your key sector research reports.
"Aisling has been working with us since 2009. She directs us in our marketing activities and helped us re-launch our website and launch our email newsletter. She also writes and circulates our press releases and anything else that comes up! While extremely diligent and professional at all times, Aisling's friendly attitude and enthusiastic approach to work means she is a pleasure to deal with. We really would have been lost without her help and support over the last few years."
