How to improve your B2B sales process
11/06/2021
A B2B sales process identifies the places where prospects can’t move forward without help from a sales representative. If you haven’t already created your B2B
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Marketing strategy
How to create a B2B sales process
11/05/2021
A B2B sales process is a repeatable set of steps to move your prospect from early-stage lead to closed customer. It is a prospect’s journey
Build a WordPress website – Part 1
21/01/2021
The techy bit. I recently attended a few of the excellent Local Enterprise Office training courses. The one I was most interested in was “How
7 Irish technology awards you may wish to enter (and 23 business)
15/01/2021
Last updated 15 January 2021. All companies want to win awards. Awards provide prestige and are great for branding. They are also great for team morale
6 Irish business competitions to win investment
16/12/2020
Updated 16 December 2020. Due to the situation across Europe, it looks like a few of these did not happen this year. Hopefully they will
Why your tech company needs a marketing plan
30/11/2020
You’ve been doing bits and pieces of marketing over the last couple of years, probably by yourself or maybe with the assistance of a marketing
What to include in a competitor analysis
17/11/2020
A competitor analysis (or competitor benchmark report) is an assessment of competitors’ strengths and weaknesses. I’m quite sure that this is something you have completed
How to create a WordPress website – final touches – Part 3
14/10/2020
If you’ve done part 1 and part 2 of my How to create a WordPress website trilogy, then you’re lookin’ good. Now we have to
What to include in a social media plan
28/07/2020
I’ll bet most of you reading this have never even thought of creating a social media plan. You just dove right in and started tweeting.
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