Do you need another place to add your blog post? Well Google MyBusiness posts (formerly Google Maps) is the place. This is a fairly recent addition (June 2017 for most of us) and an excellent way of reaching new people as the content appears in both Google search and Google maps results.
Posting blogs, events, products/services content on Google MyBusiness puts your information directly in front of customers when they find your business listing on Google. And it’s incredibly easy. Go to your Google MyBusiness page and there it is. If you have two or more locations, click “Manage location” and chose the correct location. If it’s a blog article, add it to both locations, use the “Learn More” button and include the blog post URL on your website.
Creating Google MyBusiness posts
You have a few options when creating a post – use as many as you can!
- Upload an image
- Write text (up to 300 words)
- Add an event title (with start and end dates and times)
- Add a blog post title
You can also add call-to-action buttons including “Learn more,” “Reserve,” “Sign up,” “Buy” or “Get offer.” Here’s Google’s support page on creating a Google MyBusiness post.
Posts are removed from the default view after 7 days, or when the event date the post refers to has passed. They do still remain on the MyBusiness profile page.