The people telling the story…

..make a piece of technology profitable

Why good marketing (and indeed excellent copy writing) is so important in the technology industry.Why tech marketing is important

It’s a tech marketer’s job to create a narrative of the technology from a company perspective, without demanding to be credited as the author.

Read the article in the Sunday Business Post, 7 September 2014.

A good marketer can create a change in people’s behaviour, and with an invisible touch.

 

Follow Aisling Foley Marketing on Twitter for more tips or subscribe to my newsletter in the “Subscribe” box below. You can also connect with Aisling on Google Plus.

LinkedIn
Twitter
Email
Tumblr
Print

Leave a Reply

Your email address will not be published.