A competitor analysis (or competitor benchmark report) is an assessment of competitors’ strengths and weaknesses. I’m quite sure that this is something you have completed
If you’ve done part 1 and part 2 of my How to create a WordPress website trilogy, then you’re lookin’ good. Now we have to
I’ll bet most of you reading this have never even thought of creating a social media plan. You just dove right in and started tweeting.
Like other social media, Instagram has rules that need to be followed when running a competition. You can run competitions for people to simply like
Part 2 – the content bit If you’ve done part 1 – How to create a WordPress website – the techy bit, you now have
I’m working with a lot of SMEs at the moment because of the Covid-19 situation. They are trying to get back on track or in
Updated 8 December 2023. Segmenting your B2B market means being specific about the market you wish to sell to. This is a vital step in
Is your new year’s resolution to improve your marketing or do more marketing? Well, if so, here are some tips to get you started.
A social media policy outlines how your organisation and staff should conduct themselves online. It ensures that everybody, in particular those who manage social media,
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