Irish Tech News guest blog: Free Twitter tools
This article appeared as a guest blog on Irish Tech News on 25th April 2017. Some great free Twitter tools to help you market your business. Great guest by Aisling Foley, from Aisling Foley Marketing who we will be featuring soon in Business Showcase. Here is a short list of some of the free Twitter tools available […]
Irish Tech News Business Showcase
Aisling Foley Marketing featured on Irish Tech News Business Showcase on 3 May 2017 By @SimonCocking Describe the company – the elevator pitch … Aisling Foley Marketing provides B2B tech companies with the experienced international marketing resource they need to plan and implement marketing activities. These activities can include building a marketing strategy, copywriting, developing key messages and […]
Tech Marketing newsletter May 2017
Just a quick update on what I’ve been up to recently. Last year I became an approved consultant on the Enterprise Ireland (EI) Strategic Marketing Review, so I’ve completed a few of those now. The programme helps companies identify and address key sales and marketing areas that could assist with international growth. I continue to […]
How to use LinkedIn Showcase pages
Updated 24/10/2017 and 25/3/2017. (First published August 2014). LinkedIn replaced the product pages from within the LinkedIn company page with Showcase pages. Showcase pages can be used to highlight messages to different audiences and promote your products, blog or perhaps even a members’ club if you have one. Some uses for LinkedIn Showcase pages Blog Members club Products Services […]
Tech Marketing Newsletter February 2017
Did you go to the Dublin Tech Summit (DTS) in the Convention Centre during the week ? I thought it was very good. And to change a trend, 48% of attendees were female according to the DTS stats. Click on the image to read the newsletter.
How to get the most from LinkedIn Groups
LinkedIn is an excellent marketing tool helping you to build brand awareness and generate leads. We all have a profile page, most companies have a company page and most of us have also joined a few groups. But that is generally as far as it goes (unless you are looking for a job, and that’s […]
What to include in a press pack
The press pack is still alive and in use (aka press kit or media kit) and is now most commonly found in digital form. Press packs are used to provide journalists with the necessary company background information to write an article. This information should also be included in the News or Press section of your website. […]
10 things you should do on Twitter but probably don’t
Twitter for tech companies: Lesson 5: 10 things you should do on Twitter Managing social media for a B2B tech business isn’t for the uninitiated. It’s not something you can hand to an intern just because they are young and have a thousand friends on Facebook. Social media for business is an entirely different thing. […]
ISA Awards 2016
Updated 28 Oct 16 – see below Yes, it’s that time of the year again – awards time. Next week you need to have your entries in for the DOT IE awards, but end of September is the deadline for the annual Irish Software Association awards. The ISA Awards 2016 have the usual 8 categories: ISA Digital […]