Aisling Foley Blog

The B2B customer journey

8 December 2023

The B2B (business to business) customer journey is the process a business goes through when considering buying from another business. The complexity of the process

Recent UG graduate cycling the Irish coastline to raise funds for St Francis Hospice

10 July 2023

PRESS RELEASE: Malahide, Dublin, 11 July 2023: Joseph Foley, a 2022 University of Galway graduate, is cycling the Irish coastline to raise funds for St

How to improve your B2B sales process

20 June 2023

A B2B sales process identifies the places where prospects can’t move forward without help from a sales representative. If you haven’t already created your B2B

How to create a B2B sales process

30 May 2023

A B2B sales process is a repeatable set of steps to move your prospect from early-stage lead to closed customer. It is a prospects journey

Tech Marketing newsletter May 2023

26 May 2023

The latest edition is out today. Check your inboxes. You can also subscribe in the footer below. Click on the image or HERE to read.

What’s in a B2B digital marketing plan?

27 April 2023

A well thought out B2B marketing strategy is the foundation of any successful marketing effort. The process of creating a marketing plan encourages you to