What to include in a case study
21 May 2020
I’m working with a lot of SMEs at the moment because of the Covid-19 situation. They are trying to get back on track or in
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8 ways to segment your B2B market
7 February 2020
Updated 8 December 2020. Segmenting your B2B market means being specific about the market you wish to sell to. This is a vital step in
Tech Marketing Newsletter January 2020
2 January 2020
Is your new year’s resolution to improve your marketing or do more marketing? Well, if so, here are some tips to get you started.
What to include in a social media policy
11 December 2019
A social media policy outlines how your organisation and staff should conduct themselves online. It ensures that everybody, in particular those who manage social media,
Tips to help grow your social media influence
15 July 2019
Updated 20 November 19 You’re set up on social media, your’re sharing updates and tweeting away. Perhaps you’ve even been brave enough to tackle Instagram!
Why I love digital marketing
23 May 2019
But I love “marketing” too because digital marketing isn’t the whole thing. I went to marketing school before the internet exploded when it was simply
8 ways to increase LinkedIn connections
1 April 2019
LinkedIn is an extremely valuable tool in B2B tech marketing. So it’s important to make the most of it. And to do that you need
Tech Marketing newsletter Dec 18
18 December 2018
This month’s newsletter features Tech Ireland awards, event planning tips and 9 ways to use a blog post. Click on the image to view.
Case study: Social Media training with McGrath Barrett
27 November 2018
Background Founded in 1994, McGrath Barrett & Associates provides high-quality, relevant and enjoyable training courses for the staff of libraries and information services in Ireland.
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