A competitor analysis (or competitor benchmark report) is an assessment of competitors’ strengths and weaknesses. I’m quite sure that this is something you have completed
If you’ve done part 1 and part 2 of my How to create a WordPress website trilogy, then you’re lookin’ good. Now we have to
I’ll bet most of you reading this have never even thought of creating a social media plan. You just dove right in and started tweeting.
Part 2 – the content bit If you’ve done part 1 – How to create a WordPress website – the techy bit, you now have
I’m working with a lot of SMEs at the moment because of the Covid-19 situation. They are trying to get back on track or in
Updated 8 December 2023. Segmenting your B2B market means being specific about the market you wish to sell to. This is a vital step in
A social media policy outlines how your organisation and staff should conduct themselves online. It ensures that everybody, in particular those who manage social media,
So how do you write a company overview brochure? What do you need to include? How much should you write? You can of course go
New year, new you! And part of the new you is to do some more marketing. But where should you start? There are tons of
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