Words to avoid when writing for your business
15 September 2021
A previous post provided some tips on How to write for the internet. This time, I’d like to dedicate some time to some of the terrible expressions I
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9 ways to maximise a blog post
7 September 2021
What do you do with your blog post after it has been made live and shared across social media on the day you posted it?
How to write a B2B press release
26 March 2021
The press release is one of the most important pieces of marketing ammunition you have (second, occasionally, to the case study). Not only does it
Twitter mistakes to avoid
4 March 2021
Twitter for tech companies: Lesson 8: Twitter mistakes to avoid Updated 4 March 21 – originally posted 2014. We’ve all seen dreadful boo boos on Twitter.
How to use Hootsuite
28 February 2021
Updated 28 Feb 2021 Twitter for tech companies: Lesson 7: Bring your social media accounts together – using Hootsuite This lesson covers more than just Twitter
Build a WordPress website – Part 1
21 January 2021
The techy bit. I recently attended a few of the excellent Local Enterprise Office training courses. The one I was most interested in was “How
6 Irish business competitions to win investment
16 December 2020
Updated 5 Jan 2022. Due to the situation across Europe, it looks like a few of these did not happen. Hopefully they will return in
Why your tech company needs a marketing plan
30 November 2020
You’ve been doing bits and pieces of marketing over the last couple of years, probably by yourself or maybe with the assistance of a marketing
What to include in a competitor analysis
17 November 2020
A competitor analysis (or competitor benchmark report) is an assessment of competitors’ strengths and weaknesses. I’m quite sure that this is something you have completed
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