What to include in a social media plan
28 July 2020
I’ll bet most of you reading this have never even thought of creating a social media plan. You just dove right in and started tweeting.
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Instagram competition rules
24 July 2020
Like other social media, Instagram has rules that need to be followed when running a competition. You can run competitions for people to simply like
What to include in a social media policy
11 December 2019
A social media policy outlines how your organisation and staff should conduct themselves online. It ensures that everybody, in particular those who manage social media,
Tips to help grow your social media influence
15 July 2019
Updated 20 November 19 You’re set up on social media, your’re sharing updates and tweeting away. Perhaps you’ve even been brave enough to tackle Instagram!
8 ways to increase LinkedIn connections
1 April 2019
LinkedIn is an extremely valuable tool in B2B tech marketing. So it’s important to make the most of it. And to do that you need
Google MyBusiness posts now available
1 March 2018
Do you need another place to add your blog post? Well Google MyBusiness posts (formerly Google Maps) is the place. This is a fairly recent
3 must have social media tools for tech companies
10 October 2017
I know from experience that there isn’t always a person responsible for marketing in small and medium B2B tech companies (that’s where I come in).
My favourite free social media tools
22 June 2017
Updated April 2021. There are hundreds of free social media tools out there to help you schedule, plan and manage your social media accounts. But
How to use LinkedIn Showcase pages
25 March 2017
Updated 24/10/2017 and 25/3/2017. (First published August 2014). LinkedIn replaced the product pages from within the LinkedIn company page with Showcase pages. Showcase pages can be used to
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