8 ways to increase LinkedIn connections
1 April 2019
LinkedIn is an extremely valuable tool in B2B tech marketing. So it’s important to make the most of it. And to do that you need
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Case study: Social Media training with McGrath Barrett
27 November 2018
Background Founded in 1994, McGrath Barrett & Associates provides high-quality, relevant and enjoyable training courses for the staff of libraries and information services in Ireland.
How to write a company overview brochure
13 April 2018
So how do you write a company overview brochure? What do you need to include? How much should you write? You can of course go
Google MyBusiness posts now available
1 March 2018
Do you need another place to add your blog post? Well Google MyBusiness posts (formerly Google Maps) is the place. This is a fairly recent
3 marketing projects to focus on in 2018 with limited marketing budget
17 January 2018
New year, new you! And part of the new you is to do some more marketing. But where should you start? There are tons of
3 must have social media tools for tech companies
10 October 2017
I know from experience that there isn’t always a person responsible for marketing in small and medium B2B tech companies (that’s where I come in).
Irish Tech News guest blog: 8 ways to segment your B2B market
14 July 2017
Edited and prepared by Oscar Michel, Masters in Journalism, DCU. Great guest post by Aisling Foley, from Aisling Foley Marketing. View all posts by Aisling Foley here. Segmenting your B2B market
Irish Tech News guest blog: Words to avoid
5 July 2017
This article appeared on Irish Tech News on 4 July 2017. View all posts by Aisling Foley here. A previous post provided some tips on
My favourite free social media tools
22 June 2017
Updated April 2021. There are hundreds of free social media tools out there to help you schedule, plan and manage your social media accounts. But
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