Marketing Strategy

Aisling Foley | B2B Marketing Consultant - digital marketing

Why I love digital marketing

23 May 2019

But I love “marketing” too because digital marketing isn’t the whole thing. I went to marketing school before the internet exploded when it was simply

Tech Marketing newsletter Dec 18

18 December 2018

This month’s newsletter features Tech Ireland awards, event planning tips and 9 ways to use a blog post. Click on the image to view.

Technology Ireland Industry Awards 2018

12 September 2018

Updated 26 Oct 18. The annual Technology Ireland Industry Awards are now open. (AKA Irish Software Awards). Entries must be submitted by 30 September, so

How to write a company overview brochure

13 April 2018

So how do you write a company overview brochure? What do you need to include? How much should you write? You can of course go

3 marketing projects to focus on in 2018 with limited marketing budget

17 January 2018

New year, new you! And part of the new you is to do some more marketing. But where should you start? There are tons of

What to include in a press pack

4 January 2017

The press pack is still alive and in use (aka press kit or media kit) and is now most commonly found in digital form. Press

ISA Awards 2016

13 July 2016

Updated 28 Oct 16 – see below Yes, it’s that time of the year again – awards time. Next week you need to have your

Why you shouldn’t use Admin as your WordPress username

19 June 2016

If you haven’t already, please change your WordPress username from Admin. Call yourselves Fred or Bob if you like (unless your name is actually Fred

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